File:Social marketing to reduce shoreline armoring.pdf
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Social_marketing_to_reduce_shoreline_armoring.pdf (file size: 3.24 MB, MIME type: application/pdf)
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This presentation summarizes the research, findings, and recommendations from the social marketing strategy to reduce shoreline armoring. This project was completed by the social marking firm Colehour + Cohen, and focuses on realistic approaches that use research-based incentives to overcome the specific barriers to reducing shore armor among key target audience segments.
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Date/Time | Dimensions | User | Comment | |
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current | 20:35, 17 June 2014 | (3.24 MB) | Mariahunter (talk | contribs) | {{document}} category:presentation category:social science This project, based on the social marketing research of Colehour + Cohen, focuses on realistic approaches that use research-based incentives to overcome the specific barriers to reduci... |
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